How to Start Real Estate Investing Online: Top Platforms, REITs, and Strategies for Passive Income
The world of real estate investing has changed dramatically in the past decade. What used to require deep pockets, industry connections, and a lot of time can now be started with just a few taps on your phone. Thanks to real estate investing platforms, REIT investing, and crowdfunded real estate, building passive real estate income is more accessible than ever—even if you don’t have much money to start with.
From the comfort of your living room, you can own a piece of a skyscraper, participate in the rental income of apartments in another state, or buy shares of a portfolio of commercial properties. This shift isn’t just about technology; it’s about giving more people a chance to benefit from real estate’s long-term growth. And as more investors turn to social learning platforms, collaborative learning tools, and online study groups, the community aspect of learning and investing together is making the process even more welcoming for beginners.
If you’ve wondered how to invest with little money, want to understand the best real estate investment app options, or are curious about REITs and online platforms, this guide will walk you through the essentials. We’ll cover the leading strategies, the advantages and risks of digital investing, and tips on building your confidence as you get started.
Real estate is one of the oldest and most reliable ways to build wealth. Traditionally, getting started meant saving for years, managing tenants, and dealing with paperwork and repairs. But today, real estate investing platforms have removed many of these barriers. With just a small amount of money, you can access a wide range of properties and investment types.What makes online real estate investing so appealing now?
These innovations have democratized real estate investing, bringing it within reach of anyone with a smartphone and a bit of curiosity.
A Real Estate Investment Trust (REIT) is a company that owns, operates, or finances income-producing real estate. When you buy shares in a REIT—often through your brokerage or retirement account—you’re essentially buying a slice of a large real estate portfolio. REITs must pay out most of their income to shareholders, making them popular for those seeking passive real estate income.
Types of REITs:
Why are REITs a smart starting point?
Example:
If you invest $100 in a publicly traded REIT, you might own a tiny portion of dozens of office buildings across the country. You’ll receive a share of the rents, and the value of your investment can go up or down with the market.
Crowdfunding has changed more than just how people raise money for startups—it’s made real estate investing possible for the masses. Crowdfunded real estate platforms let you join other investors to buy into specific properties or portfolios, often with low minimums.How does crowdfunded real estate work?
Popular crowdfunded real estate platforms:
Example:
With $100, you might join hundreds of other investors to purchase a share of an apartment building in Texas. Each month, you receive a portion of the rental income, and if the building is sold for a profit in a few years, you get a share of that too.
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One of the biggest myths about real estate is that you need a lot of cash to get started. Thanks to online platforms and REITs, that’s no longer true.Here’s how you can start real estate investing with a small budget:
Many of the best real estate investment app options set their minimums low. Fundrise, for instance, lets you start with just $10. This is a great way to dip your toes in without much risk.
Some platforms and apps allow you to buy fractions of a property or portfolio. Instead of purchasing an entire house, you might own 0.01% of a rental building.
Exchange-traded funds (ETFs) that focus on REITs bundle dozens of real estate trusts together. These are available on most brokerages, and you can buy a single share for the current market price—often under $100.
Platforms like Fundrise and some robo-advisors let you set up recurring investments, so you can build your position over time.
Some new apps allow you to invest spare change from everyday purchases into real estate portfolios, making investing almost effortless.
The shift to digital platforms offers more than just convenience. Here are some of the key benefits:
Example:
A healthcare worker with a demanding schedule can invest $50 a month in a REIT ETF, participate in an online investor group for support, and gradually build wealth—without ever worrying about property upkeep.
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Real estate investing isn’t just about numbers—it’s also about people. As more investors start online, community and collaboration have become essential.Here’s how social learning and collaborative tools are changing the game:
Why is this important?
Learning with others makes the process less intimidating and helps you avoid common mistakes. When you can ask questions and see what others are doing, your confidence—and your results—grow.
With so many choices, picking the right platform can feel overwhelming. Start by asking yourself a few key questions:
Example:
If you want flexibility, you might start with a REIT ETF through a mainstream brokerage. If you’re looking for potentially higher returns and are willing to take more risk, you might try Fundrise or RealtyMogul for crowdfunded deals.
Every investment comes with risk, and real estate is no exception. Here are some things to keep in mind:
Tip:
Spread your investments, start small, and don’t invest money you can’t afford to lose. Use community resources and study groups to learn from others’ experiences.
The best way to start is simply to start. Dip your toes in with a small investment, join an online community, and ask questions. Take time to read the educational materials provided by your chosen platform. Many investors begin with REITs or fractional shares and gradually increase their exposure as they learn more.Social learning platforms and collaborative tools make it easier to learn in a supportive environment. Don’t hesitate to join a study group or attend a webinar—they can dramatically shorten your learning curve and help you avoid common mistakes.
Real estate investing is no longer reserved for the wealthy or well-connected. With the rise of real estate investing platforms, REIT investing, and crowdfunded real estate, anyone can start building passive real estate income online—even with limited funds. The convenience, transparency, and community support offered by the best real estate investment apps make this an exciting time to get involved.
Remember to start small, do your research, and use the power of online communities and collaborative learning to build your knowledge and your confidence. Real estate can be a powerful tool for long-term financial growth—and now, thanks to the internet, it’s more accessible than ever.
Many platforms allow you to begin with as little as $10 or $100, making real estate accessible to nearly everyone.
REITs (Real Estate Investment Trusts) are companies that own or finance income-producing real estate. Investors buy shares and receive a portion of the income generated by the property portfolio.
Like all investments, there are risks. Choose reputable platforms, diversify your investments, and start with small amounts while you learn.
Publicly traded REITs can be bought or sold like stocks. Crowdfunded real estate deals may require you to keep your money invested for several years.
Social learning platforms, online forums, webinars, and community groups offer support and education for beginners and experienced investors alike.